June 12, 2007

What would you name your traffic school?

Not to spill Paul's business, but he got a speeding ticket a while back. By paying a fine and going to traffic school he can avoid points on his license. Traffic school. Sounds dull and awful, doesn't it? Apparently whoever came up with "Comedy Traffic School" was on to something. It addressed the notion of sitting through some boring class. Looking through the Yellow Pages, Paul read off to me a long list of traffic school names that made "Comedy Traffic School" sound mundane. There was "Fun! Fun! Fun! and PIZZA!" traffic school, the was just ho-hum "Fun Fun Fun! Traffic School" and various permutations that guaranteed FUN!!!

Thinking about the marketing of traffic school made me think they're focusing too narrowly on their creative ideas for traffic school.

I want to start the "Bitches with Whips" traffic school, staff it with a few dommes. I'm certain it would be a hit in San Francisco.

1 comment:

Kim said...

DUUUUUDE...ONLINE traffic school. It takes less than two hours. And you can do it naked.